Launching FastBucket | Funded by Start Garden

We have some exciting news - FastBucket has been accepted into The 100, a startup competition run by StartGarden.

Andrew PruimAugust 11, 2024Aperio, LLC

ATTENTION: Captured (through color, font, image, and shape)

We hope this brief introduction to the use of color, font, image, and shape shows the role Story can play in selecting options for your brand. Wield this power wisely as you attempt to capture people’s attention in those precious first milliseconds.

Branding, Marketing, PlaybooksAndrew PruimOctober 12, 2023color, font, shape, image, brand, story, human response optimization, HRO, primer

Chicken or the Egg: The LEGO® Group and the LEGO® Community Continue to Grow

Nearly 300 banana LEGO® minifigures got in line to ride the giant roller coaster. Across the room people of all ages gathered around tables strewn with loose LEGO® building elements. Excited children pulled on the arms of their parents, pointed to buildings twice their height, and chased after model LEGO® trains.

Finding Your Space Post-Pandemic | @Work in Grand Rapids

Is there an alternative to either owning an office or remote work from home? Find out on this week's episode of @Work in Grand Rapids

InterviewsAndrew PruimApril 15, 2023Little Space Studioaudio, MMSC, journalism

Is the work of a Journalist a Spiritual Practice?

As Christian journalists we are called to a different set of metrics than those used in the media landscape around us. To carefully teach as we lead others through the words that we write. A conviction to use our positions and editorial opportunities to embrace being fishers of people rather than fishers for the work product of our day --time and attention.

FaithAndrew PruimMarch 19, 2023religion, spiritual disipline, journalism, reformed perspective, MMSC

Empires of the Mind

In the language of the attention philosopher James Williams, while Andor may have plenty of literal starlight, he lacks attentional “starlight” to guide him in the right direction.

Social Media Lessons from the Amish

In our modern world we are often faced with choices that push us toward more communication, but not always towards more community.

Aperio Alpha Launch Announcement

We are excited to announce the launch Aperio Alpha.

Branding, Events, Updates, AperioAndrew PruimJanuary 3, 2022Aperio, Startups, announcements

Headwork - The Missing Piece with Lora Grabow | Launch Feature

Learn about what Lora Grabow, LMSW sees as essential to building a successful team and being courageously creative. Congrats on launching your new program!

Doorways to Another World With Jacob de la Rosa

Step inside the mind of the showrunner behind the upcoming series Real American and the creative force behind Perelandra Pictures. Join us as we discuss finding doorways to another world even in the most ordinary places.